Though the healthcare industry faces legislative uncertainty, it continues to adapt to increasing consumer demands (out of necessity). Healthcare IT innovation has been instrumental to increasing patient access, making health information more easily shareable, and improving the overall quality of care. We work with many innovative companies in the healthcare IT space, and therefore, are…

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Here at RH Strategic, we’re always looking for the latest disruptive technology that challenges the status quo; in our opinion, blockchain fits the bill. Blockchain has immense potential to shake up all industries, including security and healthcare. As strategic PR professionals, we keep our eyes open for these forward-thinking technologies in order to prepare our…

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We are fortunate to have our fingers on the pulse of two of the country’s major business and tech hubs: Washington, D.C. and Seattle. This bi-coastal approach can provide great value to our clients, especially when they seek engagement with industry influencers on policy and federal business as well as technology (including health IT, EdTech…

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Our society places a lot of emphasis on 3rd party validation – workplace reputations, restaurant or travel reviews (think Yelp! or Trip Advisor) and even entertainment (movies, sports, T.V. shows). The same should be said for public relations credibility. Many agencies and companies seek 3rd party validation for the blood, sweat and tears poured into…

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With $237.5 million raised for health-software startups in the first quarter of 2014 alone, this industry segment is on fire.  This, coupled with explosive interest in the post-Affordable Care Act world, means the media has an insatiable appetite for new voices and fresh ideas. That’s why we’re having so much fun right now connecting our…

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As a tech PR firm, RH Strategic takes client product launches seriously. We encourage our client teams to include us as a part of their internal team so that we can participate in all aspects of the communication planning and preparation that goes into a new product’s one big splash into the market. This fall,…

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The U.S. healthcare system is going through monumental change and criticism. On October 1, one of the pivotal components of the Patient Protection and Affordable Care Act (ACA) went into effect in the form of public health insurance marketplaces. And like any highly anticipated consumer product launch–think Apple iPhone, Madden NFL video games or Microsoft…

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